Innovation Drive 2017
26Pages

Vol. 32, October 2017 World of ESCORTS GROUP COMMUNIQUE

02 Series & Escorts unveils NETS India’s First Electric Tractor on International Day 06of Fame Dealers Hall 08initiation Parichay – An 07 Chairman & Managing Director Dealers’ Club Meet into Customer Centricity 08 – Shubharambh Starting the Day with Farmers 10 CIA Escorts bags Infra Awards in two Categ

The last few months have been very exciting for Escorts. The industry in all the three segments that we operate in grew on the back of normal monsoon, thriving rural sentiment and government spending in Infrastructure & Railways. The up cycle in domestic tractor industry is expected to continue for a couple of years. The private investment cycle hasn't yet picked up full swing so the up cycle in domestic construction equipment industry is expected to continue for at least 4 to 5 years. The increased pace of investment in Indian Railways is expected to continue for long and Metro is becoming...

World of Escorts l October 2017 World of Escorts l May 2017 COVER STORY Escorts unveils NETS Series & India’s First Electric Tractor on International Day On the occasion of our 2nd International Day, Escorts launched a global range of 14 new tractors for the export and domestic market, in the 22 HP to 90 HP range, under our flagship brands, Farmtrac and Powertrac. The day also marked the launch of ESCLUSIVE – a platform for introducing innovative products and solutions that Escorts has pledged to unveil every year.

World of Escorts l October 2017 COVER STORY //As citizens of the world and a corporate stakeholder in the global food security mission, Escorts has been committed to making technological innovations and building smarter, affordable farm machines that produce more food with less. As a trusted global The newly-launched range includes the flagship New Escorts Tractor Series (NETS) with higher horse power tractors (70 to 90 HP), Compact tractors in 22 to 30 HP range, Crossover tractors for both paddy and haulage applications, tractors with Cabin options for driving comfort, along with tier-...

World of Escorts l October 2017 World of Escorts l May 2017 We have established strong products and services footprint in markets across the United States, Europe, Africa, Latin America, Middle East and ASEAN countries. We are investing in creating regional hubs globally for spare parts, so that our customers get uninterrupted after-sales services. While expanding our market footprint and strengthening our foothold, we always deliver on the Escorts’ promise of customer delight, as we have stepped out on foreign turf for the long haul. Our Porsche-designed Compact Tractors cater to the...

World of Escorts l October 2017 World of Escorts l May 2017 PRODUCT FEATURE Farmtrac introduces Revolutionary F20 Technology Fuel consumption is one of the biggest pain areas for farmers across India. With marginal land holdings and inefficient irrigation systems, it becomes imperative that a farmer's workhorse – the tractor – gives more than it takes. However, in India, this has been a difficult condition to master. arket studies and surveys have repeatedly shown that, on an average, an Indian farmer/tractor owner runs his tractor 80-85% time on ideal load conditions, which include:...

World of Escorts l October 2017 World of Escorts l May 2017 DEALERS HALL OF FAME This feature is our small way of saying “THANK YOU” to dealers who are doing some exceptional work for Escorts. Through this platform, we intend to recognize their passion and commitment to take us closer to our customers. Divya Tara Enterprises, Bhairahawa (Nepal) Bharathi Automotives, Ongole (Andhra Pradesh) Escorts Agri Machinery Star Dealer Escorts Agri Machinery Star Dealer ivya Tara Enterprises, an addition to the Escorts dealership team since 2014, has been an influential force in our growth over the...

World of Escorts l October 2017 World of Escorts l May 2017 NEWS & EVENTS Chairman & Managing Director Dealers’ Club Meet he third and last conference of FY 2016-17 of the coveted Chairman and MD Top 50 Dealers Club was recently held at Phuket, Thailand. The theme for the first conference was ‘Aspirations’, and of the second one was ‘Kyun Nahin’. This time it was aptly themed as ‘LEAP – We Mean Transformation’ to signify our latest business transformation initiative. The top 50 Escorts dealer VIPs from across the country found their place in this prestigious conference. And from amongst...

World of Escorts l October 2017 World of Escorts l May 2017 NEWS & EVENTS Parichay – An initiation into Customer Centricity n order to renew the organizational commitment to Customer Centricity – one of our strategic values, we initiated our Employee Orientation Program, “Parichay” for all the existing employees and new joiners in the organization. More than 300 employees have already been covered under the program and the target is to cover each and every employee in the organization by the end of this year. The objective of this program is to orient employees with our products, business,...

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Escorts Managing Director, Mr. Nikhil Nanda, was invited to be part of the “Champions of Change" initiative launched by the Niti Aayog. As part of this initiative, six groups of young entrepreneurs made presentations before Prime Minister, Mr. Narendra Modi, on themes such as Soft Power; Incredible India 2.0; Education and Skill Development; Health and Nutrition; Energizing a sustainable tomorrow; and Digital India; New India by 2022. Appreciating the new ideas and innovations envisaged in the presentations made by the entrepreneurs, the Prime Minister said that in times past,...