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Vol. 31, May 2017 World of ESCORTS GROUP COMMUNIQUE

Farmtrac introduces Revolutionary T20 Technology A Smart Crane for Smart Cities Dealers Hall of Fame News & Events International News Awards & Accolades

The Journey for Doers First and foremost, our heartiest congratulations on a fantastic performance in the last fiscal! The positive energy and conviction that we have witnessed in the last few months is all because of our employees, dealers and partners. Thank you! The company has made significant progress in the last couple of years. As a result, not only were we able to double our market cap, but we also displayed tremendous agility in adapting to changing business scenarios. We have ample evidence that our efforts in cost reduction and enhancing operational efficiencies have yielded...

In the last couple of years, Escorts has made significant progress in capturing mind-space of our stakeholders - be it customers, partners, investors or employees. As a result, not only were we able to double our market cap, but we also displayed tremendous agility in adapting to the changing business environment. Additionally, our initiatives of cost reduction and operational efficiency enhancement have led to inspiring results. A s one of India's most trusted companies for over 70 years, it is Escorts' responsibility to create products, solutions and systems that set new benchmarks of...

Cover Story and capability building to create a performance-driven organization. Under Project LEAP, we have identified all those areas where we see huge scope of improvement and growth. Some of the high impact initiatives have been identified in the areas of EAM Sales Acceleration, Contribution Enhancement, Spares and Lubes Growth and Fixed Cost Optimization. We have also set up a Business Transformation Office, which will provide support to all these initiatives and teams, and will also develop comprehensive review mechanisms to focus on building organizational health. As we progress, we...

Product Feature Farmtrac introduces Revolutionary T20 Technology In yet another step towards alleviating farmer pain areas, Escorts Agri Machinery has launched the revolutionary T20 Technology with Farmtrac 6055 T20 - India’s first tractor with two gear boxes and twenty speeds (16 forward and 4 reverse). he market study and trends showed that in 50 HP+ segment, heavy duty applications such as Straw Reaper, Rotavator and Haulage were showing tremendous growth potential. So we needed a special tractor that could perform on all three applications extraordinarily. Pitched under our Classic...

Inspired from the Splitter Gear Box found in highway trucks across the world, the SPLITTER GEAR BOX in our tractor allows the driver to always have the vehicle running in the "Sweetest Spot" of the engine RPM range, where it delivers its best torque and fuel economy. Hence, it helps farmers get the best of both the worlds - power and fuel economy. No wonder this product was very well accepted in the marketplace and in a short span of time it is poised to become one of the hottest models in the Farmtrac portfolio. Farmers across the length and breadth of the nation from Punjab to Karnataka...

After successfully establishing its first front wheel drive F-20 Crane, Escorts Construction Equipment has now introduced the new concept of material handling for city application. This compact crane, designed on a new platform with specific focus on city applications, is making quick inroads into the market. The name CT-Smart 15 proves its versatility and ease of use. Escorts has enjoyed the success of its proven F-15 Series and is known to have helped hirers to build their business around F-15. We are bullish on the CT Crane's success in the untouched segment of city material handling...

DEALERS HALL OF FAME Shiv Shakti Tractors, Mehkar (Maharashtra) Escorts Agri Machinery Star Dealer A fairly new addition to the Escorts dealership team, Shiv Shakti has, in a short span, made everyone take notice of their remarkable efforts in business growth. In the year 201617, the dealership captured a 35% share of market in its region, taking our products into newer terrains and creating newer opportunities. In fact, it is because of their relentless focus that we have managed to convert customers in more than 20 seeding villages in the region. It is not without reason that they are our...

News & Events Top Agri Dealers join CMD-MD Club echnology and customers are the core of any business. Whether it is the insights for future technology development, or taking the benefits of new products to lacs of villages in the country, our dealers play a key role in enabling the initiatives undertaken by the company. They are the backbone of any business. At Escorts, we have always taken great pride in associating with our dealer fraternity. Over the years, we have launched several programs to strengthen our relationship with our dealers and maintain their trust. This mutual trust and...

Amanppreet Bhatia joins Escorts as Group HR Head With the objective of leveraging Human Resources for continued growth, Escorts has appointed Mr. Amanppreet Singh Bhatia as the new Group HR Head. Mr. Bhatia, an alumnus of University Business School (UBS), Chandigarh, has over 25 years of rich and varied experience in facilitating organizational transformation, creating performance-driven culture, building leadership pipeline, bringing about internal coaching culture, and managing employee relations across manufacturing locations, among other areas. He has previously worked in companies like...

Shubharambh - Starting the Day with Farmers An Escorts Agri Machinery initiative to connect with customers - existing and prospects - the first thing every morning, in an attempt to understand their choices and concerns. I am posted in Maihar Tehsil, Satna District. The initiative "SHUBHARAMBH" initiated by ESCORTS seemed to be very effective in my case as it helped me to meet customers early in the morning and with a fresh mind. I wish to specially mention the story of a particular prospect whose enquiry was generated by our extended sales force. When I visited his place, he was very glad...